Tuesday, August 9, 2011

Monkey Tyz: Enhancing Car Seat Safety

Does your toddler like to fiddle with his or her car seat five point harness? Do they even get it undone sometimes? Here are some startling facts from the Partners for Child Passenger Safety Fact and Trend Report, 2006:

"The failure to wear a seat belt or use a child safety seat is a contributing factor in more than half of the cases involving children who die in car accidents. Not only is an unrestrained child a potential distraction to the driver of the vehicle, but also the failure to wear a seat belt dramatically increases the chance that a child will suffer much more serious injury and death.

According to the National Highway Traffic Safety Administration (NHTSA), at least 72% of the 3,500 observed child vehicle safety restraints were being used incorrectly. When that happens, the risk that the child will suffer an injury or more severe injury rises even more. NHTSA estimates that a properly installed and used child safety seat lowers a child’s risk of death by 71% for infants and by 54% for toddlers ages 1 to 4.

Every state requires the use of approved child safety seats for children under the age of 5. According to NCSA there is only a 90% compliance rate with respect to using approved safety seats for children under this age. Notably, a recent study found that a key factor influencing the increased risk of harm to children in accidents is when the child is prematurely moved from a child restraint system up to an adult seat and then allowed to sit in the front seat too soon."

With Monkey Tyz, you can prevent monkeying around and potential serious injury from a car accident when your child is not properly buckled into his or her safety seat. Mompreneur, Gayleen Pellicano, was tired of having to pull the car over to re-fasten her son's seatbelt every mile or so and began searching for a solution to this problem and came up empty handed after scouring retailers in her area and on the web. The design for Monkey Tyz came to her in her sleep one night during her search. On her website, she described the design process,
"My dream was so detailed that I got up and wrote down everything. I drew my design and had it on the car seat in two days. The moment of truth was finally here and my dream was right it worked like magic. No more monkeying around! No more pulling my car over! I truly believe an angel gave me this product in my sleep."

Watch this video to see Gayleen describing how Monkey Tyz work. Goore's is happy to add a new member to our product family.

Monkey Tyz fit all: Safety 1st, Cosco, Eddie Bauer and Britax with new Harness Ultra Guard System. Targeting children between the ages of 18 mo. and 4 years old who unbuckle or play with upper restraint.

Monkey Tyz Jr. fits all: Graco and smaller harness systems. Targeting children between the ages of 18 mo. and 4 years old who unbuckle or play with upper restraint. Not intended for infant carriers.


1 comment:

  1. Monkey Tyz has been nominated by the to receive the Parent Test Parent Approved Award. Below are some comments that the Marketing Director sent to Moneky Tyz.......

    " The Monkey Tyz are GENIUS and I wish they were around when my little ones were still in their car seats! I have no doubt that our parent testers will agree!"

    "I am thrilled to let you know that we have nominated your product for the PTPA Award."

    Kathryn Howell

    Marketing Director

    PTPA Media Inc.